Straight answers, before you ask.

The Website Experience is $4,425 + applicable tax. That covers discovery and strategy, custom design, development, the story-driven copy, the identity work that makes the site cohesive, and photography created specifically for the website. Work that genuinely varies from one business to the next — a larger photography engagement, a full brand identity system, travel outside the local service zone — is quoted for your project instead. The exact scope is written into your agreement before anything is signed.

Two equal payments, whichever configuration you choose. The first is due at signing and begins the work; the second is due after the site is complete and you have approved it — always before launch or transfer.

After you approve the finished site and the final payment clears. We do not launch or transfer a site before that payment is confirmed — it protects both of us, and there are no surprises on either side.

That is defined with you before signing, not assumed from a template. We talk through what your business actually needs, you receive a written scope and timeline, and nothing begins until you have approved it.

Less than you might think — and nothing has to be ready before you reach out. Discovery is where we figure out together what your site actually needs. From there, the usual ingredients are simple: a sense of your goals, the factual details only you can confirm, any imagery you already have, access to your domain, and knowing who gives final approval. We'll tell you exactly what's needed and when, and one consolidated list of changes per refinement round keeps everything moving.

Two refinement rounds are included, plus a final launch polish before we go live. A refinement round works from one consolidated list of your requested changes — layout, colors, photos, wording, mobile presentation — within the approved direction. Anything beyond that is scoped and quoted with you before any additional charge.

Timelines depend on scope and on how quickly content and feedback come back. Your written scope includes a timeline before you sign; we do not quote a turnaround before we understand the project.

Yes, both are part of the Website Experience. Photography is created specifically for the website, planned around the pages it will live on, and it starts with a conversation about how you want your customers to feel. The words work the same way: we interview you, find the parts of your business that a stranger would never guess at, and write the site from that conversation. Personal sections stay in your voice, not a marketing version of it. What we need from you is the factual side — services, pricing, credentials, dates, history — which is yours to confirm. If your photography and brand are already strong enough to carry the site, a website-only engagement is quoted for your project instead. Unusually extensive, technical, or regulated writing is also quoted separately.

Yes. Brand Photography and Brand Identity are real services in their own right, not add-ons to a website. Photography beyond what a single site needs, whether that is a larger image library, more locations or people, or images for everywhere else the business shows up, is quoted for your project because the scope genuinely varies. The same goes for a brand identity engagement that runs deeper than making one website cohesive. Tell us what you have in mind and you will get a written quote for it.

Your first three months of Basic Website Care are included, beginning when your website goes live. After that, ongoing care starts at $40/month — it keeps the managed website hosted, connected, and lightly supported, with a monthly allowance for minor updates. And you're never locked in: if you'd rather run everything yourself, a Self-Managed Website Release is available — we prepare the technical handoff and transferable materials, and deployment responsibility moves to your team. The options and their terms are set out plainly in your agreement, and the standing rule doesn't change: your site launches or transfers only after the final payment clears.

No honest studio can promise rankings, and we will not. What we can do is build on a sound technical foundation so search engines and AI tools can clearly understand what your business does and where it does it.

Service businesses that want to look as credible online as they are in person. That includes established businesses with a reputation already earned, and new ones that would rather build the thing properly from the start than assemble a logo, a website, photography, and messaging separately over several years. We work in person around Chattanooga and remotely with businesses across the U.S. If we are not the right fit for your project, we will say so directly.

Yes. Website design and brand identity work happens remotely as easily as it does across town — we work with service businesses across the U.S. Photography is the location-dependent piece: sessions are included within the approved Chattanooga-area service zone, and select regional travel is available for a travel fee quoted with your project. Farther away than that, we can direct and coordinate a photographer local to you, so the images are still planned around the pages they'll live on. If your existing photography is already strong enough to carry the site, we'll look at it together during scoping and quote a website-only engagement instead.