It's easy to make a website. It's not so easy to make it feel like home.
Candor + Halo brings website design, brand identity, and original photography together — in the measure each project needs — to create a digital presence that feels unmistakably connected to the business behind it. Every inclusion is scoped in writing before you sign.
Website Design
Every website begins with strategy — how your business is positioned, what customers need to understand first, and which actions matter most. From there: custom visual design, responsive development, and the structure, interaction, and launch preparation that make it all hold together on every screen.
- The Flagship — Published Price
- Strategy, Design, Development & Launch
Every build is scoped in writing before you sign — nothing assumed from a template. And the technical decisions underneath protect what visitors feel later: speed, responsive behavior, and accessibility.
Brand Identity
Identity thinking and brand direction shape how your business looks, sounds, and holds together across the website — the colors, the voice, the feeling customers walk away with. When a business needs a deeper identity system — naming, a logo suite, messaging guidance, or a full brand guide — that work is scoped as its own engagement.
- Identity Thinking Shapes Every Build
- Bookable On Its Own — Custom Quoted
Identity decisions come first for a reason: they set the hierarchy, typography, tone, and image direction everything else follows — so the finished site reads as one business, not assembled parts.

Brand Photography
Original, story-driven photography that helps a website feel cohesive, local, and connected to the business behind it. Every Website Experience includes photography created specifically for the site. When a business needs more than the website itself calls for — a larger image library, more locations or people, images for broader marketing — that's a Brand Photography engagement of its own, quoted for the project.
- Included in the Website Experience
- Bookable On Its Own — Custom Quoted
Sessions are planned around the pages your website actually needs — orientations, crops, and reuse decided before the camera comes out, so every image already has a place to live.
One signature engagement, priced in the open and scoped to your business before you sign.
The signature engagement
Website Experience
$4,425
+ applicable tax
A custom 4–5 page website, the identity work that makes it cohesive, the words that carry your story, and photography made for the pages it lives on. One engagement, one perspective, scoped in writing before you sign.
Quoted for your project
We publish the price of what is standardized and clearly defined. Everything that genuinely varies gets a written quote instead of a number that would only be a guess.
- Brand Photography beyond the website — a larger image library, additional locations or people, longer sessions, or images for broader marketing
- Brand Identity as its own engagement, when a business needs a deeper identity system than the website itself requires
- A website-only engagement, for businesses whose photography and brand identity are already strong enough to carry the site
- Photography travel beyond the local Chattanooga-area service zone
Two equal payments, either way: half at signing, half only after you've approved your finished site.
Your site launches (or transfers) only after the final payment clears. No surprises on either side.
How does payment actually work?Your first three months of Basic Website Care are included. Ongoing care starts at $40/month.
What about hosting, maintenance, and ownership?The Website Experience includes
- A custom 4–5 page marketing website — typically Home, About, Services, Gallery/Proof, and Contact, shaped to your business
- Discovery and website strategy, built around what makes your business worth choosing
- Enough brand identity work to make the website cohesive — type, color, and visual direction that hold together
- Story-driven website copy written from your discovery conversation, within the project's defined scope
- Photography created specifically for the website
- Responsive, mobile-first implementation
- Search-ready launch foundations: page titles and descriptions, clean heading structure, image alt text, and an indexable build
- A standard inquiry form delivered to your chosen email
- Connection of your own domain
- Launch QA and launch support
- Two consolidated refinement rounds and one final launch polish
A courtesy privacy page is included when you supply the approved text — it doesn't count against your pages. Facts about your business — services, pricing, credentials, dates, and history — come from you and are yours to confirm. Unusually extensive, technical, or regulated writing, domain purchase and business email, advanced forms and CRM connections, booking, e-commerce, accounts, portals, databases, and specialty interactive features are quoted separately. Your written agreement spells out every inclusion before you sign.
How we work
Three phases, in the open — so you always know where your project stands and what comes next.
Discovery
We ask about the parts of the business you have stopped noticing: how it started, what changed, and what your regulars understand that a stranger never finds out.
Design
Strategy becomes structure — design systems, user flows, and a clear blueprint before a line of production code.
Deployment
Meticulous build, test, and refinement until the final deliverable meets our standards — and yours.
Ready when you are.
A short note about the business is enough to start. We'll come back with what we would recommend and what it would cost.
Get an Estimate